Catani — A Digital Storefront for Shoes & Sports Accessories
Catani sells shoes and sports accessories through a physical shop and a Facebook/Instagram presence. Customers had to consult staff directly to see what was available and get product specs, which took up time that could go toward other things — an online store lets customers browse and see products themselves.
The Challenge
With sales happening through a physical shop and social media, customers relied on messaging staff to ask about products and specs before buying — a manual back-and-forth that took time away from the business, and gave customers no easy way to browse on their own.
The Solution
TGN Digital built an e-commerce site that gives customers a self-service way to browse and buy, connected to Catani's existing sales tools rather than replacing them.
Online Storefront
A full product catalog for shoes and sports accessories, so customers can browse and see specs without needing to ask staff directly.
SAPO POS Sync
Products are synced from Catani's existing SAPO point-of-sale system, keeping the online catalog consistent with what's in the physical shop.
Voucher Support
Built-in voucher/discount handling for promotions.
Order Handling
Orders placed on the site are currently processed manually by staff rather than syncing automatically back into SAPO.
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